Despite persistent global economic concerns, longer-term trends based on population growth and rising living standards remain strong for heavy equipment manufacturers. Demand is projected to increase in emerging markets such as China and India, with small to moderate growth in traditional markets. Cost pressures and industry legacy challenges still persist. Supply and demand variability and material price volatility pose a significant risk to manufacturers. There are significant opportunities to leverage aggregate raw material demand and orchestrate centralized sourcing programs to reduce overall supply chain cost and complexity.